Browse Items (24 total)

filmdail73wids_0556.jpg
RKO advertisement for 1938 reissues of King Kong and Little Women. Published in Film Daily.

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Article from Variety explaining that market conditions in 1939 were prompting exhibitors to play more reissues and revivals.

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reissueprofits.jpg

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In 1944, Variety reported that exhibitors objected to the high rental rates that RKO was charging for the Snow White reissue.

bitonal00004_longer_runs.jpg

wb_libraryt_tv_reissues_compared.pdf
By the mid-1950s, the revenue available from selling old films to television surpassed far surpassed the available revenue from reissuing old films theatrically. This table compares the Warner Bros. film library's TV earnings to reissue earnings.

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motionpicturedai79unse_0373 (1).jpg

filmbulletin195523film_0874.jpg
Perspective of independent East Coast exhibitors on the pending RKO library deal.
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